Virgin Media's on-demand service enjoys strong 2009Tuesday, February 2nd 2010 Bundle provider Virgin Media has revealed its on-demand digital TV platform enjoyed a successful 2009. While all of the recent fuss in the digital TV world has been about Sky's 3D channel, Virgin Media has issued a timely reminder to consumers that its own broadcast platform still exists and can offer them benefits.
The company, which also specialises in fibre optic broadband and home phone services, has revealed that its on-demand platform enjoyed a record-breaking 2009, with over 750 million views.
Over 59 per cent of the firm's 3.7 million TV customers are now regularly using the service to catch up on programmes from the BBC, ITV, Channel 4 and Living.
In addition, the service racked up 76 million views in December alone, which suggests things can only get better for the company in 2010.
Virgin Media's executive director of digital entertainment, Cindy Rose, said: "Virgin Media was the first company to bring true TV on demand to the UK and in doing so we've helped redefine the viewing habits of millions of people by freeing them from the TV schedule."
While the company's services were bound to be overshadowed by Sky's exploits in 3D, it is safe to say that Virgin Media is still a major digital TV provider thanks to its on-demand services.
But will it be able to battle strongly against its rival's latest innovation? Let us know what you think below. |
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With BT recently announcing the acquisition of its 15 millionth broadband customer, we thought it was the ideal moment to have a look at the company's best offers. Both Virgin Media and BT offer some great value broadband bundles - it's just up to you to decide which one fits your needs the best. We've taken a look at a couple of the lowest priced broadband offers available from the leading providers. | With BT Vision set to launch its ABC TV On Demand service next month, now is the perfect time to sign up for one of its digital TV deals. You can get inclusive calls to UK landlines at any time of day or night with BT. If you live in one of the 50 per cent of homes which haven't yet taken out a bundle deal, then here are a couple of the best current offers. |
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