Plusnet: Better broadband drives lifestyle changes
Access to better broadband services can encourage people to lead more technologically-advanced lifestyles, according to a new survey by Plusnet.
The service provider has polled participants of a recent trial of its new superfast Extra Fibre broadband package, revealing that 57 per cent of people believe the product has made the internet more integral to their lives than was previously the case.
Jamie Ford, Plusnet's chief executive officer, said: "One-quarter of our trialists said they work from home more and close to two-fifths say they now use internet-enabled devices as a means to entertain guests in their home."
Other findings from the survey show that 30 per cent of trial participants are now keen to purchase smart devices and computers, while 27 per cent wish to invest in a broadband-enabled TV set.
The improved connection also led to the majority of users watching more on-demand TV and free streaming media.
Plusnet has published these findings to coincide with the official commercial launch of the up to 76Mbps Extra Fibre service, replacing the previous 36Mbps offering, while it is also bolstering the speeds of its other fibre broadband services.