Prince Charles joins rural broadband campaign
A new campaign calling for better broadband services in rural areas has received backing from Prince Charles.
Prince Charles has claimed that "broadband deserts" are putting businesses in rural areas at a disadvantage.Writing for the Daily Telegraph, which has launched a campaign for better broadband services to be available in countryside, he claimed that the internet is now "being considered a necessity" for many firms.
However, he added that too many firms are struggling to receive either satisfactory or any level of service, which is an "immense" handicap on their work.
"Many of those who are being left behind in the internet's 'slow lane' are the very same people who look after the countryside on our behalf – Britain's livestock farmers – and they are struggling as never before," he explained.
He also warned that such a problem could lead them to give up on life in rural areas, which in turn would see them bring an end to "generations of inherited knowledge".
Prince Charles' comments have come after the Country and Land Association criticised a study by Cisco which suggested the UK's current broadband set-up was adequate.
