Study suggests mobile broadband plans should be restructuredTuesday, November 17th 2009 Mobile broadband providers should consider restructuring the tariffs they offer to consumers, according to research. A new study has highlighted that mobile broadband consumers would like to see the tariffs offered to them restructured.
The research by Camiant found that consumers generally have problems with the common "cap and overage" plans that are in use, as 62 per cent did not know what their usage cap was.
It was also revealed that consumers are more likely to select alternative rate plan structures when offered them.
Randy Fuller, vice-president of business development at Camiant, said: "Our study clearly indicates that there are definite opportunities for mobile operators to use rate plan structures to help solve this problem and that users are receptive to creative alternatives."
Last week, O2 announced it has cut the price of one of its mobile broadband dongles.
The pay-as-you-go dongle – which offers speeds of up to 3.6Mbps – is available for £14.67 for a limited period, while tariffs for the service are available from £2.
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The digital economy bill may not stop music fans from illegally sharing files online, according to a poll by TalkTalk. Broadband provider BT has recognised the efforts of youngsters across the UK to get more people online. Broadband provider BT has cut the price of its internet and home phone packages. revealed. | Subscribers to Virgin Media's digital TV service will be able to enjoy HD coverage of the upcoming World Cup, it has been announced. The Conservative Party has revealed plans to use fibre optic broadband to boost the economy. A new trial which will see fibre optic broadband services delivered using telegraph poles is to be launched by Virgin Media. |
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