Virgin Media hails success of London Underground Wi-Fi

Virgin Media has revealed that around 443,000 people went online using its London Underground Wi-Fi service during the recent Olympic Games.

Over the course of the sporting event, more than eight million tweets, Facebook posts, emails and web pages were delivered via the service, with Olympic venues such as Stratford, North Greenwich, West Ham and Covent Garden proving particularly busy.

August 1st 2012 - the day Team GB won its first gold medals of the Games - was shown to be the busiest day in terms of traffic.

Currently, the service is available at 72 Underground stations, but Virgin Media is recommencing the rollout to coincide with the Paralympic Games and plans to expand availability to 120 stations by the end of the year.

Kevin Baughan, director of metro wireless at Virgin Media, said: "Thousands of people signed up every day, sharing photos and keeping up to date with the latest Olympic moments and, even at very busiest stations, we've delivered a fantastic service."

This comes after the firm announced earlier this month that it has signed up British Olympic gold medallist Mo Farah to front a new Virgin Media broadband advertising campaign.