Dan Howdle | October 11th, 2021
EE is hailed as the UK’s number one mobile network thanks to its extensive 4G coverage but can EE's broadband services match its mobile reputation?
We interviewed 6,000 household broadband decision makers in 2021. This is how SSE broadband customers rated their service:
|Value for money|
|Likeliness to recommend|
EE inherited Orange broadband customers following its acquisition of the Orange network in 2012 and has taken it from strength-to-strength under its own branding. EE’s acquisition by BT in 2016 also provided more internet expertise. But EE is more than just a BT subsidiary and has fostered its own unique and respected broadband identity. So what does it have to offer in 2021?
If you’re already an EE Mobile customer you can get free additional data to add to your existing limits if you also sign up to EE Broadband. With ‘unlimited’ fast becoming the preferred option on mobile data, however, it’s arguable whether this offer will continue to be useful down the line.
Though free routers from your provider are rarely if ever as good as anything you could buy if you’re prepared to drop a decent chunk of change on one, the Smart Hub router (same one as offered by BT) is one of the better ones. I has seven antennas, dual wi-fi bands and a pretty decent range (for a free one). And considering that EE Broadband isn’t expensive, that means you’ll be getting pretty good value for money.
However, it’s not all roses. Although Openreach (the network EE operates on) is rolling out ultrafast fibre (up to 900Mbps), rollout is slow and there are very few places you can get it. Virgin Media on the other hand offers these sorts of speeds to most of the country. So it’s not the fastest provider for most, but of course that analysis depends on where exactly you live and what you can get.
There used to be the option to bundle in a proper TV package like you can with BT, but these days ‘EE TV’ is basically just the provider bundling in an Apple TV streaming device. Still, it is regarded about the best (and most expensive) streamer out there and is an especially good choice if you have a 4K-capable TV or home cinema.
And finally, providers have the option of dealing with repairs on faults in either one or two days and EE has chosen two days, which puts them slightly slower at fixing problems than some other providers.
Here’s a quick look at what you can expect to find in an EE broadband deal.
|Average download speed||10Mbps-900Mbps|
|Average upload speed||1Mbps-110Mbps|
|Broadband||ADSL, Fibre, Full Fibre|
|Prices from||£22.50 per month|
EE offers three speeds for broadband customers. Standard broadband comes with an average speed of 10Mbps (previously advertised as up to 17Mbps), which is recommended for smaller households with one or two devices. There is a mid-range speed averaging 36Mbps on offer with its Fibre Broadband – most suitable for multiple users. Its fastest package, Fibre Plus Broadband, averages 67Mbps (previously advertised as up to 76Mbps), which allows for big families and shared households who want to be streaming, playing video games or just generally using the internet at the same time.
Technically, there are even faster packages from EE – those at 145Mbps, 300Mbps and 900Mbps. However, at this stage the rollout of these faster packages is slow and it’s unlikely you’ll be able to get these speeds yet. We mention them because EE lists them, but they are currently only available in select areas across the UK. You can use EE’s postcode checker to see if these Full Fibre speeds are available where you are.
EE’s standard broadband package has an upload speed of 1Mbps, which is fairly average. Its 36Mbps broadband has an upload speed of 9Mbps, which is on a par with the likes of Sky and BT. EE’s 67Mbps broadband has an upload speed of 18Mbps, which is also pretty standard. If you’re currently working from home and need to upload a lot of documents to the cloud, you’ll want to make sure you’ve got a fast upload speed.
All EE broadband deals come with monthly line rental included and unlimited usage with no data caps or download limits. EE also no longer has a traffic management policy. Set-up fees tend to vary depending on the deal and you will need to add a phone package if you want inclusive calls as all EE broadband packages now come with PAYG calls as standard.
EE customers get a different router depending on whether they are using standard or fibre broadband. Standard broadband users get the EE Bright Box. It supports remote assistance, has four ethernet ports and a built-in dual-band antenna.
Fibre broadband customers get the slightly slicker Smart Hub (yes, that’s the same Smart Hub offered by BT) to access the internet. This neat bit of tech comes with seven internal antennas, dual wi-fi bands, four ethernet ports and the ability to set when certain devices can access it. This is a great way to stop the kids playing computer games after bedtime. You can also dim or turn off the light on the Smart Hub.
This system does unfortunately create two tiers of customers, and means if you eventually want to switch from standard broadband to fibre, you will need a new router, which may result in another activation fee.
You can sign up to EE broadband online, over the phone or in-store. There is no more waiting for letters in the post from your supplier – EE will email and text you, letting you know the date of your broadband activation day.
You can also track your order online in your My EE account, once you’ve set it up. The router will be delivered by post and should fit through your letterbox, so no sitting around waiting for an engineer to visit.
It will come with set-up instructions but there are also guides on the EE website on how to do it and the best places to display it, such as away from thick carpets, windows or other electrical devices. Plug your router in and turn the power on and you will see the light on the front run through several colours. Once it goes a steady aqua-blue your Hub will be ready.
EE says it will fine-tune your line when it is activated to make sure you’re getting the fastest and most reliable connection possible. You may notice your connection drops or your speed goes up and down during the first ten days while this is being done.
Check out our guide for more information on how to switch broadband providers.
EE may be owned by BT, but it doesn’t seem to have the same reliability issues as its parent company. It is worth checking its online forums though, as some customers do report times when the network seems to be slow.
EE is one of the most complained about broadband providers, with the latest Ofcom figures of 2020 showing 15% of EE customers had a reason to complain, which is more than the industry average of 12%. In comparison,only 10% of BT customers had cause for complaint.
On the upside, EE customers also expressed the greatest satisfaction with how their complaints were handled, at 66%. This compares favourably to BT, with only 57% satisfaction, which is still more than the average of just 53%.
When it comes to download speeds, the latest Ofcom data, as of early 2020, shows EE can be pretty reliable and offers close to what is advertised. The figures show that 85% of users are satisfied with the speed of their service, and 87% are satisfied with the reliability, both of which are above the average, at 82% and 83% respectively.
One area EE is a bit behind is in the length of time it will allow for repairs. Like BT – and other suppliers such as Sky and TalkTalk – it uses the Openreach network. Openreach has two services when fixing issues: one working day or two working days. EE goes for the latter, which means if your broadband goes down on a Friday night you may have to wait until Tuesday to get your internet up and running again.
There are two options for speaking to EE customer service. You can visit one of its branches or phone them at their UK or Ireland-based call centres.
EE also offers a sporadic live chat service on its website, or you can get in touch easily via Twitter or Facebook. Alternatively you can visit the EE online community to find answers to questions you may have.
There is a big window to get through on the phone though and EE does at least have one of the industry’s shortest waiting times. Phone lines are open from 8am to 9pm Monday to Friday and 8am to 8pm on weekends.
Calls from EE mobiles on pay monthly or EE landlines are free at any time. PAYG customers are charged 25p per calls, and calls from non-EE landlines or mobiles will be subject to varying charges.
EE customers get some decent benefits. If you have an EE mobile tariff and also sign up for EE broadband, you can get a free data boost of 5GB to your pay monthly mobile plan, or 12-month SIM-only plan, worth over a tenner a month.
For new customers leaving their existing broadband provider before their contract is up and facing early termination fees, EE will provide a £50 Early Cancellation Credit to those switching to EE Broadband.
All EE broadband packages are available with the option to bolt on Apple TV – at an extra cost. Apple TV comes with all Freeview channels and access to the various streaming apps including Netflix, NOW TV and Amazon Prime Video (subscription fees apply). As a bonus, BT Sport is included for free.
EE broadband and fibre packages come with parental controls and a year’s free subscription to Norton Security Premium, which you can use to protect up to 10 different devices.
EE could have just wound down the broadband side it took on from Orange following its 2012 takeover, but instead put it to the forefront of its service. It has a strong customer service record and you get added benefits to your data if you also happen to be one of its mobile users.
Overall verdict? Definitely worth considering if you are looking for fibre broadband, and especially if you are already an EE mobile customer. Customers looking to add a TV package can choose to bundle up with Apple TV.
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