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Virgin Media announces £3bn investment in it UK fibre broadband network

13 February 2015: This morning, Virgin Media announced that it is to invest £3bn in its UK fibre broadband network ­– the largest single investment in broadband infrastructure in the UK for a decade. In doing so it will create 6,000 new jobs, 1,000 of which will be apprenticeships.

Dan Howdle, telecoms expert and editor-in-chief of telecoms advice site Cable.co.uk said:

“Virgin Media currently reaches around half of all UK households with its own fibre broadband network. £3bn is a staggering investment. It dwarfs the £1.7bn the government has invested in the Broadband Delivery UK (BDUK) fibre rollout project undertaken alongside BT.

“However, the money will unlikely result in fast broadband for those who live in rural or difficult to reach communities. Rather, Virgin Media is playing catch-up to BT’s openreach network and as such will likely roll things out profit-end-first.

“Greater competition can only be a good thing, but most of those who will soon be served by Virgin Media’s network will already be able to get superfast fibre broadband through BT openreach.”

Notes to editors

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Dan Howdle has been plugged into the attitudes of UK broadband, TV and mobile customers for over two decades. Having spent 12 years at the coalface of consumer telecoms research, initiating and running projects both nationally and internationally on behalf of the biggest players in the industry. Dan is now Director of Communications and in-house consumer telecoms expert for Cable.co.uk.

An experienced broadcaster, commentator and writer who frequently appears on BBC TV and radio, ITV, Sky and in the national papers and their websites, Dan leads a team of journalists and communications folk who spend their days researching and reporting on problems faced by UK broadband, TV and mobile customers both on an individual and macro level.

Dan campaigns on many issues currently facing consumers of broadband, TV and mobile products in the UK. These include, but are not limited to: Rural broadband provision; mobile coverage; broadband, TV and mobile customer contract issues; broadband and mobile broadband speeds; switching and money-saving; infrastructural challenges; pricing, changes and structures; shifts in technology and the marketplace; telecoms regulation, policy and law; fines, adjudications and policy changes; mergers and closures of UK providers; annual financials and more.

Dan has advised Ofcom on issues surrounding service quality. He also administers and adjudicates the yearly Broadband Service Quality Awards and sits on the panel of judges for the Internet Service Providers Association annual awards.

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