Brits spend more time on the internet than they do sleeping
Brits spend more time online than they do asleep, new research has revealed.
The average Briton spends 10.5 hours a day on the internet but only sleeps for eight hours a night, Hyperoptic’s poll of 3,000 UK residents found.
The broadband provider also found that men spend the most time online, at an average of 11 hours a day. Women spend 10 hours a day connected to the web.
Gigabit provider Hyperoptic said a shift towards “smart home living” is behind the increase in the number of hours people spend online.
More than a fifth (21%) of those surveyed said they already had a smart home system installed such as internet-connected central heating, energy systems, smart appliances or lighting.
A further 27% said they were planning to install a smart system this year, taking the percentage of smart homes in Britain to 48% by the end of 2016.
The research found that while more and more devices are connected to the internet, home broadband speeds aren’t keeping pace.
79% of respondents said they need faster broadband speeds and 24% admitted regularly arguing with people in their household about their poor broadband performance.
The main bugbears are someone hogging the broadband (49%) and a desire to swap provider (39%).
Nearly a third (29%) of Brits said they have actively tried doing things to increase their broadband speeds. 59% have tried turning off unnecessary devices and 42% have moved the router.
Steve Holford, vice president of products at Hyperoptic, said: “Smart home technologies have been in germination for a decade but in the last year consumer adoption has exploded, which has given rise to a increasing number of connected homes – and even more internet-reliant Brits.
“As web dependency and usage rises exponentially, it’s understandably going to cause friction in houses where the broadband isn’t fit for task.
“There is nothing more frustrating than buying the world’s most advanced and functional tech, and then not being able to enjoy it. The key is not to take poor service lying down.”
Last month, Hyperoptic struck a deal with housing association The Hyde Group to provide free broadband connections to six housing developments in London.
The provider will run its fibre to the premises (FTTP) service into Eyot House, Hicks House and The Parker Building in Bermondsey and Pinter, Arden and Beckett House in Stockwell.
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