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Canalys data shows sales of wearable bands soared 684% in H1

Tuesday, August 26th 2014 by Richard Murphy
Canalys data shows sales of wearable bands soared 684% in H1

The wearable band market grew a massive 684 per cent in the first six months of 2014, according to Canalys.

The wearable band market – comprising both smart devices and more basic gadgets – experienced enormous growth in the first six months of 2014, according to a new report.

Canalys, which published the data last week (21 August 2014), found shipments soared 684 per cent year on year between January and June.

Basic wearable bands – which the research group defines as devices without support for third-party apps – passed the four million sales milestone in the half-year, with Fitbit and Jawbone the first and second most successful brands.

Samsung, meanwhile, dominated the smart wearable band segment, helped along by the release of three new products: the Gear 2 and Gear 2 Neo smartwatches, as well as the Gear Fit.

The South Korean company also launched the Gear Live in July, marking its fifth foray into the fledgling market in less than a year.

However, Canalys Analyst Daniel Matte argued that the technology behind smart wearable bands is still not at a stage where mass consumer acceptance is forthcoming.

"Smart wearable bands need tremendous advances across the entire component ecosystem to achieve multiple days of battery life," he added.

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