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EE offers Welsh language customer service and gives Cardiff 4G boost

Friday, June 2nd 2017 by Phil Wilkinson-Jones

EE has become the first mobile provider to offer customer service in Welsh.

The company has also tripled the capacity of its network in Cardiff as the city prepares to host the Champions League final tomorrow.

As part of its efforts to improve customer service, EE is now offering Welsh language customer service throughout its shops in Wales and via its call centre in Merthyr Tydfil.

Customers can request a call from EE’s Welsh-speaking call centre team by text or online via the EE website.

In stores, fluent Welsh-speaking staff will wear name badges featuring the Welsh flag and EE is installing new bilingual signage in both English and Welsh.

EE said it is making progress with improvements to its 4G coverage in Wales.

At the start of the year its 4G network covered 40% of Wales but work to upgrade hundreds of 2G and 3G masts – and the construction of 40 new ones – should take coverage to 90% by the end of 2017.

EE chief executive Marc Allera said: “We’re working to provide our customers with the best 4G coverage and customer service in Wales.

“That’s why we’re boosting our 4G network across the country, and we’re proud to be the first mobile operator to provide the option to speak to us in Welsh, whether requesting a call back from the outstanding team in Merthyr Tydfil or visiting us in many of our retail stores across Wales.”

Triple capacity

Ahead of tomorrow’s Champions League final taking place in Cardiff, EE and parent company BT have built what they claim is the UK’s most powerful mobile site.

The so-called ‘supersite’ is the first to use BT’s 10 Gigabit Ethernet solution and will triple mobile capacity in the city centre for EE customers.

Users are likely to need the extra capacity, too, as more than 250,000 visitors are expected to descend on Cardiff for the occasion.

Those not heading to the city will be able to watch the match for free on the BT Sport channels, through the BT Sport app and on YouTube.

The game will also be available through a number of 360 degree streams on YouTube and BT Sport’s new VR app.

Pictured: Chief executive Marc Allera with staff at EE's Merthyr Tydfil call centre.

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