Netflix and relax at 35,000ft? The idea may not be as crazy as it sounds
Netflix has announced plans to bring its movie streaming service aboard airlines worldwide.
Speaking at the 2017 Airline Passenger Experience Expo, a spokesperson for Netflix revealed that by early 2018 it would like to offer its low-broadband mobile technology to airline carriers worldwide.
Netflix says its ‘efficient technology’ would combat some of the problems airline face giving passengers the bandwidth required for streaming.
The new technology would allow customers to access cheap or free wi-fi to stream the service on mobiles, laptops and tablets.
At the conference, Netflix claimed airline carriers could save 75% in bandwidth costs.
Whether or not this idea comes to fruition depends on the airlines' readiness to accept the new technology.
Existing Netflix customers would be able to stream for free by simply logging into their account. For non-members to enjoy the same perks they would have to sign up to a free 30-day trial.
Trying to persuade airlines to jump onboard the idea Netflix said they could “enhance passenger satisfaction and likelihood to fly,” CNN reported.
Nearly 104 million users worldwide have signed up to Netflix and the brand is hoping to grow this yet further by rolling out the new technology.
Last year the company teamed up with Virgin America to offer movie streaming onboard and has gone on to team up with Aeromexico, Qantas and Virgin Australia.
Back on home soil, Netflix named Virgin Media as the best broadband provider to use when streaming movies and shows.
In July Netflix investigated the prime time performance of its service on Britain’s six biggest broadband networks.
Virgin Media came out on top with a speed of 4.01Mbps.
In at second was BT with speeds of 3.88Mbps, followed by two other BT companies – Plusnet in third with 3.64Mbps and EE in fourth with 3.57Mbps.
These figures are not a measure of overall broadband performance but a measure of the average bitrate – the amount of data transferred in a given period of time – of Netflix content.
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