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Sky passes 12m customers in 'outstanding period of growth'

Wednesday, July 29th 2015 by Phil Wilkinson-Jones

Sky has recorded its highest annual customer growth for 11 years, the company has announced.

The TV, broadband and phone provider added 506,000 new customers in the 12 months up to 30 June 2015, taking it past 12m across the UK and Ireland.

Growth in the fourth quarter alone was 124,000, 65% higher than the previous year.

Sky’s revenue went up by 6% to £7,820m and its operating profit increased by 12% to £1,350m, according to its results for the 12 months ending in June.

Group CEO Jeremy Darroch called the past year an “outstanding period of growth for Sky” after the acquisitions of Sky Italia and Sky Deutschland in November.

“We’ve successfully completed a deal that has transformed the size and scale of opportunity for the business while delivering an excellent financial and operational performance as more customers chose Sky and took more of our products.

“It’s clear that the steps we have taken to broaden out our business are paying off.

“By distributing our content over multiple platforms and launching new products and services, we are now able to offer something for every household.”

The results also revealed that total on-demand downloads passed 1.5bn in 2015, up 60% on the previous year. Sky Box Sets also proved popular, generating more than 600m views since its launch.

Sky Go surpassed 6m registered households in the UK and Ireland, while the paid-for service Sky Go Extra became Sky’s fastest-ever growing product.

'European powerhouse'

The past 12 months also saw Sky Sports win 75% of the Premier League football matches that will be shown live in the 2016-19 seasons and secure exclusive live coverage of The Open golf championship.

Sky Sports will also show up to 120 nights of live boxing over the next six years following the extension of a deal with event promotions company Matchroom Sport.

The Mayweather-Pacquiao fight in May became the highest grossing pay-per-view fight ever for Sky in the UK and Ireland.

Mr Darroch said Sky surpassed 38m paid-for subscription products in the UK and Ireland, and delivered the lowest churn – the number of customers leaving the company – for 11 years.

He said the positive figures are a direct result of the investments Sky has made in connected services and quality content.

“This has been a big year on screen. Across the portfolio, we’ve secured a series of big rights deals and made exciting progress in our push into original content.

“Crime drama Fortitude and Italian political drama 1992 became the first of our home-grown dramas to launch simultaneously across all five territories and there’s much to look forward to.

“We’re taking another step up in 2016 with a string of new commissioned dramas, including crime drama The Last Panthers, coming this autumn, and The Young Pope, a major new co-production with HBO and Canal+.

“Both show the scale of our ambition as we build a new European powerhouse for TV content.”

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