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Sky stops selling broadband to homes with the slowest speeds

Monday, January 16th 2017 by Phil Wilkinson-Jones

Sky has stopped selling broadband services to customers who can’t get speeds above 2Mbps.

The move follows Sky becoming the first provider to start advertising the average speeds received by its customers.

The company says it has stopped selling broadband to those with the slowest connections because it wants to give its customers “the best experience and service”.

But taking households with speeds of less than 2Mbps out of the equation is also likely to bump up the average speed advertised by Sky.

It also means those same households, which are often those situated furthest from the telephone exchange or street cabinet, now have less choice when it comes to finding a broadband deal.

Sky said broadband speeds of less than 2Mbps make it difficult to carry out basic tasks such as email, web browsing, using social media or watching catch-up TV.

A spokesperson said: “Sky always aims to give its customers the best broadband experience and service.

“That’s why we are no longer selling Sky broadband to new customers with speeds of 2Mbps or less, as we know customers can encounter a poor broadband experience at these speeds.

“As an alternative, customers will be able to sign up to Sky Fibre if available in their area, to ensure they are guaranteed faster internet speeds.”

Line rental price rise

Sky is also planning to increase its line rental prices on 1 March.

This Is Money reported last week that details of the price rise had been spotted in the small print of a Sky newspaper ad.

The amount by which Sky will increase its line rental charge is not yet known.

Sky last upped its line rental price, which is now included in the broadband charge in its advertising, in December 2015 from £16.40 to £17.40.

It also increased the price of its TV bundles in June 2016 by amounts ranging from £1 to £4.25 a month.

A spokesperson said at the time that bills were rising by an average of less than £3 a month and suggested the extra income would be invested in original TV productions and the launch of the new Sky Kids mobile app.

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