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The Cloud says 22% of Brits use public Wi-Fi every week

Thursday, April 4th 2013 by Paul France
Public Wi-Fi used weekly by almost a quarter of Brits, says The Cloud

Nearly a quarter of Brits use public Wi-Fi at least once a week.

The rise of public Wi-Fi is turning the UK's high streets into i-streets, stated The Cloud as it released figures which show that 10.6 million people are logging on to public Wi-Fi each week.

This means that 22 per cent of the British population log on to the internet while they are in shops, restaurants, pubs and other public venues, while a hardcore 2.8 million are using public wireless every day.

Among the more tech-savvy 25 to 34-year-old age group, 33 per cent of people use public Wi-Fi weekly and nine per cent browse in shops and stores each day.

The figures are hardly surprising as The Cloud said that 28 million people now own smartphones, while eight million have a tablet.

Some interesting regional variations became apparent through the research, which accumulated data from The Cloud's 18,000 hotspots.

People in London often only log on to check emails or social media, while users in Nottingham, Cardiff and Sheffield spend at least 50 per cent longer online in a typical session.

Vince Russell, managing director of The Cloud, said: "As smartphones, tablets and other wireless devices become ubiquitous, we’re increasingly looking to take our in-home internet experience out and about with us."

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