Virgin Media to show Eurosport's French Open tennis coverage in Ultra HD
Virgin Media is to show the French Open tennis finals in Ultra High Definition for the first time.
The action from Roland Garros gets underway later this month with Rafa Nadal, fresh from his victory at the Italian Open, looking to win an unprecedented 11th Grand Slam on clay.
Eurosport will be showing full coverage of the tournament on its two HD channels – but for Virgin TV customers, games played in the Court Philippe-Chatrier centre court will be available in Ultra HD. All viewers have to do is press the red button on their remote.
Ultra HD coverage will be available right through the tournament from Sunday 27 May to the final on Sunday 10 June.
David Bouchier, chief digital entertainment officer at Virgin Media, said: “I’m very pleased that Virgin TV customers will now see some of the world’s best tennis in stunning Ultra HD – this is over four times clearer than standard HD and brings our viewers right to the court-side to watch the action as if they were actually in the stadium.
“Every hard-hitting serve, smash and volley will have never looked or sounded so real. This announcement is a great moment for Virgin TV and our incredible V6 box and there is more to come so watch this space.”
'Closer to the action'
James Gibbons, head of development at Discovery, which owns Eurosport, said: “As the number one sport destination in Europe, we are thrilled to deliver this top-tier tennis event in Ultra HD 4K on Virgin Media, bringing our passionate fans even closer to the action and every amazing moment at Roland Garros.”
Virgin’s V6 set top box already allows viewers to watch Netflix and YouTube in Ultra HD and is High Dynamic Range (HDR) compatible.
Sky also offers Ultra HD viewing to those willing to pay extra for a 2TB box and Sky Q Multiscreen subscription, and was the only broadcaster worldwide to show last weekend’s royal wedding in 4K.
We’re still holding out hope that the World Cup will be broadcast in Ultra HD, but that’s looking increasingly unlikely.
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